By Michele Brannon-Hamilton
Keywords: website content, keywords, freelance writers
If you're serious about writing, you'll soon find yourself writing more than just print material. Writing Web site content is the new norm for many freelance writers, and those who are successful are the ones who know how to write Web site content properly. Follow these tips to help you get started.
Not all fonts are created equal. Use different fonts for Web site content than what you use for print. Web site readers have different Web browsers and different sized screens, so a fancy font you use in print might not look as nice on a Web site. Fonts like Arial and Times New Roman display nicely on most computer monitors, and they are easy to read.
People read Web pages to find information quickly. If you write Web site content in one long paragraph, you will lose your readers quickly. Paragraphs should be short and separated by plenty of white space.
Use headings that label the information clearly. Readers can skim the headings to find the information they need. Additionally, keep your sentences short. If readers have to read long sentences or scroll down the page, they may click to another site.
Be aware of search engine optimization and keywords. Write your Web site content using keywords that readers will use when searching for information. Using these keywords will help readers find your pages.
Many successful freelancer writers have made the transition from writing print material to writing Web site content. Keep your articles interesting, and remember the differences between Web site pages and printed pages. With a little practice, you can become a successful Web site writer.
Michele Brannon-Hamilton has been a freelance writer for over 10 years during which time she's had articles published in Canada, England and the United States. Her specialties include education, computers and how-to articles. She currently writes educational curriculum, freelances for Writers Research Group and contributes regularly to American teen magazine Gibberless.com. Michele has an Honors B.A. in Sociology from the University of Waterloo, Canada, and currently teaches computer classes at a local school.
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